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Children's illustrated book (under 5s): average UK price
Children's illustrated book (under 5s) (each) cost £6.78 on average in September 2026 — ▼ 0.6% in a year. Pay much more than this and it is worth shopping around.
UK average, September 2026£6.78each
Last month£6.782-yr range £6.68–£6.87
Average price, last 25 months
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£7.77Questions and answers
How much does children's illustrated book (under 5s) cost in the UK?
£6.78 for each on average in September 2026 (ONS).
Has it gone up?
Down 0.6% from £6.82 in September 2025.
What exactly is measured?
The ONS average price for the CPI item "Children's illustrated book (under 5s)" in the books group, standardised to each.
Source: ONS Shopping prices comparison tool (Open Government Licence v3.0).